elevating brands and driving growth SINCE 2011
ABOUT ME
Marketing strategist and brand builder, guiding companies through the ever-changing landscape of consumer goods and wellness industries.
With experience spanning global CPG leaders and high-growth startups, I specialize in crafting data-driven marketing strategies that drive results and foster brand loyalty.
My approach combines analytical rigor with creative problem-solving, always with an eye on the horizon for emerging trends and opportunities.
Previously, I've led marketing initiatives at Clorox, Jelly Belly, Ghirardelli, and innovative startups, managing brands with up to $500M in annual revenue.
M.B.A. in Marketing – The Wharton School, University of Pennsylvania
B.A. in Sociology – Harvard University - Magna cum laude
Based in Los Angeles, California
areas of expertise
Brand Strategy Development
Multi-Channel Marketing Optimization
Consumer Insights & Market Research
Team Leadership & Scaling
P&L Management
Product Innovation & Launch
Data Analytics & Performance Optimization
Cross-Functional Project Management
Contact ME
Interested in hiring me for ongoing services or a one-time project? Use the form to send a message or book a 30 minute discovery call through the link below.